Bank 2.0
Brett King’s new book, ‘BANK 2.0 – How customer behavior and technology will change the future of financial services’, exposes the massive flaws in the retail banking system due to dramatic shifts that have taken place in customer behavior. The Bank 2.0 Keynote presentation explores the forces that will shape the way we interact, pay and trade in the 21st Century.

Brett King believes, that “Institutions who hold on to the belief that physical branches remain at the core of what the brand does, will not easily adapt easily to the customer of tomorrow who rarely visits a branch, or the customer who sees no need for an over-the-counter transaction with cash or checks. Those who still classify the Internet, ATM and Mobile phones as “‘alternative”’ channels will be playing catch up for the next decade, while intermediaries will increasingly capture niche service opportunities,”

Brett King built the research and methodologies for BANK 2.0 over 10 years working with some of the biggest names in the business including HSBC, Citibank, Standard Chartered, EmiratesNBD,BNP Paribas, UBS and others.

Whether a banker, an entrepreneur or a consumer of financial services – BANK 2.0 is an entertaining keynote that challenges the very concept of what banking means in today’s changing society and will challenge your audience to rethink long held traditions that are challenged by rapidly changing customer behavior.

Key Takeaways:
• Learn about the evolution of consumer behavior within the finance industry that has started with the internet, and have rapidly accelerated with the recent phenomenon of Blackberry, Social networking, the iPhone.
• Understand the Key issues that choke the development of innovation across organizations, but more importantly learn how to identify the quick wins that can justify improvement programs.
• Examines the trends, innovations and technologies that are likely to have the most significant impact on financial services and consumers over the next decade. From social networking and mobile technologies, to the massive disruptions to traditional media and advertising, looks at the forces shaping the way we interact, pay and trade in the 21st Century.

The Big Shift
What happens when the fundamentals shift and everything you understood about the way we do business is flipped upside down! Most of our business models are based on physical interactions, processes that occur face-to-face, and value based on presence – but what happens when the fundamentals of consumer behaviour shift.

If you don’t yet understand the Big Shift then it is likely you and those around you still perceive changes like the arrival of the Internet, SmartPhones, Mobile Payments, Social Media and Networking as the progression of technology adoption. But what if there was more, much more to these changes?

What if they formed the basis of something fundamental and when seen collectively they foretold much bigger and more significant changes in the future.

In this exciting keynote presentation Brett King, the author of the recent global bestseller BANK 2.0 will change your view of customer interactions forever.

Key Takeaways:
•    Learn about the three phases of behavioural disruption
•    How Social Media can empower or shatter your brand ambitions.
•    How modality tends towards simplicity through more usable interactions.
•    How the adoption rate of new technology innovations is actually speeding up.

Testimonials

“We truly appreciate your insights about the bank and customers of today and the future…their changing behaviour and lifestyles, their attitudes towards new technologies, and their role in changing the future of financial services. It was indeed an honour and a rare privilege to have you as our guest speaker gracing our 20th Anniversary event”
BANCNET

“Brett delivered a Master class for our board, executive and senior management. Brett accomplished more in opening our eyes to the opportunities in multi-channel, social media, mobile engagement and customer experience than I would have ever thought possible in such a short space of time. We are still riding on the buzz from his BANK 2.0 session weeks later. He delivered an extraordinarily insightful session for our team…Truly enthralling!”
Bendigo and Adelaide Bank

“Brett delivered extraordinary insights to Google’s clients and partners in his BIG SHIFT presentation. At Google we are used to some big ideas and even bigger names, but Brett delivered a unique view that was truly surprising…”
Head of Google Finance, Australia and New Zealand