Daniel Edward Craig
In his twenty-year career in hospitality and tourism, Daniel Edward Craig has worked with a variety of hotels and tourism entities, from large chain hotels to destination management organizations to independent boutiques. He has held positions ranging from director of sales and marketing to vice president.
Most recently Craig was general manager of Opus Hotel in Vancouver, Canada. Under his leadership, Opus was voted one of the World’s Best 100 Hotels by readers of Condé Nast Traveler and maintained top rankings on TripAdvisor despite a massive three-year construction project next door. There he launched the innovative Lifestyle Concierge and the first-ever General Manager’s Blog, which attracted a worldwide following.
An accomplished author, Craig has published three critically-acclaimed mystery novels featuring a hotel manager turned house detective. “In my novels I draw from the strange and wonderful people and situations I’ve encountered in my career,” he says. “There’s a lot of truth in my books—except for the murder part, that’s pure fiction.”
Considered a thought leader in social media strategy, storytelling and online reputation management in the international lodging industry, Craig writes a popular blog that is ranked among the top 20 hotel blogs by BlogRank. His articles are published worldwide, and he is the author of online reputation management guides for the hotel and tourism sectors.
Craig’s background as a hotel manager, author and marketer provides a unique, credible and objective speaking platform. His style is personable and humorous, and he consistently receives rave feedback. Recently he was keynote speaker at the UK National Hotel Marketing Conference in London and TripAdvisor’s Master Class event series across the United States. He is scheduled to speak at the Middle East Hotel Marketing Conference in Dubai in October 2011.
Craig holds a bachelor’s degree in International Relations from the University of British Columbia and has studied film, writing, acting and languages. He has held positions as area sales manager with Canadian Airlines and as vice president at internationally-renowned Vancouver Film School.
He is based in Vancouver, Canada, where he consults for the tourism industry and is completing his fourth book, a non-fictional insider’s look at the hotel business.