Winning the battle of relevance
In the face of widespread change and disruption, it is more important than ever for organisations and leaders to embrace innovation and re-invention. Having spent 10 years helping some of the world biggest brands navigate change, 4-time bestselling author Michael McQueen has his finger on the pulse when it comes to emerging trends shaping the global business environment. In this keynote presentation Michael will highlight.
- Why many businesses and organisations don’t realise they are losing relevance until it’s almost too late
- The vital role of finance professionals in facilitating change within organisations
- The five key habits of innovative and agile organisations
Audience members will leave Michael’s session equipped with insights and strategies for staying ahead of the curve and competition in the years to come.
Michael McQueen understands what it takes to thrive in a rapidly evolving world. Having dedicated the last eight years to tracking the dominant trends shaping society, business and culture, he has helped some of the world’s best-known brands navigate change and stay in front of the curve.
As a leading specialist in demographic shifts, change management and future trends, Michael features regularly as a commentator on numerous TV and radio programs and has written three bestselling books. His first book, The ‘New’ Rules of Engagement focuses on strategies for leading and connecting with Generation Y. His newest release, Winning the Battle for Relevance is a revealing look at why good ideas and great companies become obsolete and how to avoid their fate.
Michael uses a unique combination of humour, interaction and reflection. He provides audiences with an unsettling insight into how your customers and workforce perceive the world – rather than how you wish they would. Michael’s sessions are highly tailored, ensuring that every audience member leaves equipped with a clear action plan for maintaining growth, vitality and momentum within their business or team.