Mike Walsh shares his insights regarding the rise of India and the future of the web…
I spend nearly 300 days a year on the road—travelling to distant countries, interviewing business leaders and seeking new patterns of consumer behavior. I do this because while it’s tempting to just track events in Silicon Valley, the more you explore markets like India, China and Latin America the more you realize that the future of the web may lie elsewhere.
India, for example, is changing quickly. The streets are no longer filled with cyber cafes; instead, you’ll notice people carrying $30 smartphones, putting the power of the digital revolution into a much wider demographic. But that’s only part of the story.
For many global corporations, India has long been both a key offshoring market for running their call centers and back-office functions, as well as a cheap code shop for technology development. But with the rise of the Cloud and the shifting global conditions, how will India’s future unfold?
Mike Walsh, futurist speaker, author of Futuretainment and CEO of innovation research agency Tomorrow, helps to prepare business leaders for what’s next.
Everything is changing. All the traditional industries we grew up with – media, communication, finance, professional services and retail – are all in the process of being turned upside down and re-invented. The force behind this revolution is not technology but rather consumer behaviour. After all, as interesting as it is when things change, the real magic happens when people do.