Mike Wittenstein, eVisionary and customer experience expert spoke at the CPSI conference. At this event, Mike mentioned that Apple has taken customer experience to a higher level through the years. He explains some of the reasons why consumers appreciate the unique experience and shares some points to ponder on how to improve the business designs as well.
Mike Wittenstein is the founder and senior partner of Storyminers, a company that designs, develops and delivers customer experience for big brands. As an expert in world-class business design and customer experience, Mike has helped more than 400 organizations in over 25 countries. For example, Mike started IBM’s first experience and service design practice and helped establish the international Customer Experience Professionals Association.
As a speaker and facilitator, Mike Wittenstein has been considered as a top customer experience influencer by game-changing brands such as Huffington Post, SAP, WittyParrot, and Vend. Some of his clients include Air Canada, Apple, AT&T, Barnes & Noble, Best Buy, BlackRock, Chick-fil-A, Clorox, Delta Air Lines, Holiday Inn, IBM, kinko’s, LeasePlan, McDonald’s, Party City, Publix, Safeway, SAP and Transitions Optical, to name a few.
Mike earned his MBA from Thunderbird, BA from the University of Florida, and studied in Brazil and Russia. Other credentials include CMC, CCXP, and DTM. He speaks four languages, lives in the Atlanta area with his family, and sometimes tries his hand at woodworking projects on the weekends.
Mike’s keynote topics include:
- Customer Experience Design: How to Double Revenues by Turning Customer Pains Into Dramatic Gains
- Customer Experience as a Business Strategy
- Intelligent Experiences: Where CX Meets Tech
- How to ‘Apple-ize’ Your Business
- Anticipation: Knowing Sooner Means Serving Better at a Lower Cost
- Store of the Future
- Lower Right Quadrant: Creating Higher Value at Lower Cost
- Journey Mapping