Meetings International Magazine issue no. 19 features no other than Anders Sorman-Nilsson on the cover! Here are snippets of the cover story: “A lot of the work we do with businesses is around getting people to think in a ’pre-mortem’ style, so I often ask clients to imagine that it’s a certain date in the future and […]
Tag Archives: disruptive trends
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Mar
Anders Sorman-Nilsson, in his recent keynote on Seamless Banking, spoke about demographics vs psychographics, the growth of mobile and how banks should think in order to create a seamless customer journey. Find out what Anders means when he says “We have to start zooming out of our own touch points, to stop focusing on just another channel […]